Shopify: Add fields to customer registration form

January 21, 2020

Add fields to your customer registration form on Shopify

It’s hard to imagine a better time to collect information from your customers than while they are registering for an account. When customers are signing up for an account, they have to at least give you name and email address– those are required by Shopify… Why not use this opportunity to collect extra data to help fulfull orders, segment your customers, or market to new or existing customers?

Here’s some ideas to get you started:

1. ADD ‘ACCEPTS MARKETING’ TO CUSTOMER REGISTRATION FORM IN SHOPIFY

It’s simple and a guaranteed way to increase the number of email subscibers to your store. This data is synced with your Shopify admin so you can easily determine who has opted-in for marketing and who hasn’t.

2. GET CUSTOMER DEMOGRAPHICS

Learning your customer’s age, gender, and/or geographic region is a great way to learn more about your customers or enrich your marketing efforts (and sell more)! Getting customer demographics are proven to increase sales.

3. ASK FOR PRODUCT SPECIFICATIONS

Does your customer wear a Medium or Large? Do they own an iPhone 11 or an iPhone XR? Asking your customer for product specications creates new opportunities for you. Now you can market specific products directly to the most relevant buyers. Personalization in marketing is everything!

It’s easy to get started

Customer Fields for Shopify allows you to easily collect additional or unique customer data during the registration process. You can start your no-risk 14 day free trial in the Shopify app store!


Helium builds apps and stores on Shopify.

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