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How to automate customer tags in Shopify
The Customer Fields app makes it easy to gather the data you need from your customers and automatically add the appropriate customer tag in your Shopify admin.
Michael Hall • Published: January 13, 2020 •
Updated: February 10, 2026 • 1 min read
Customer tags in Shopify are a powerful way to filter your customers. Once customers are properly tagged you can improve your marketing efforts, offer special pricing to members, and much more.
Two ways to automatically tag customers using Customer fields:
- You can tag customers with the value they select from any dropdown, checkbox or radio field
- You can use conditional form logic (called "Rules" in-app) to apply tags based on conditions you define.
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Customer Fields
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