It may be easier than you think to collect and use customer birthday information from Shopify. Customer Fields for Shopify allows you to customize a variety of birthday options, whether you want full birthdate (day, month, year) or just birthday year.
Using Customer Fields, simply drag-and-drop a “Date” field into your form. This is a full date field with month, day, and year which is helpful if you need to verify the age of your customer. (You can, of course, choose your formatting options such as MM/DD/YYYY)
If you just need to know when your customer celebrates their birthday and let them keep their age private, you can use dropdown fields to ask for birthday month and day only.
After you’ve created your birthday field, you can configure it to your preference. Here are some helpful tools available:
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Learn how to trigger behavior during a customer’s birthday month.